Are you ready to launch your idea for a small business start-up? Making it a reality brings you ever closer to your dreams of operating a successful company. But too often, start-ups fail for the same common reasons.

Don’t let fear of failure hold you back. Learn the pitfalls that you must avoid to succeed in a competitive marketplace.

Insufficient planning

All too frequently, promising marketing concepts fail to successfully launch because the small business owner neglected some very important details like:

  • Viable business plans
  • Marketing plans
  • Financial plans

You will need to run the numbers to make sure that you have the capital to establish and operate your business even when times are lean.

Lacking commitment

Starting your business from the ground up is not for the faint of heart. If you’re not 100 percent committed to its success — and all the drive and determination that entails — it’s best to leave it as just another pipe dream.

Not setting goals

Your goals should be both short- and long-term. The smaller goals can assist you with staying on track for the big returns you expect later. By following specific steps to achieve daily and weekly goals, you should be able to project whether your quarterly and annual goals are feasible or need to be revised.

Sloppy paperwork

If you thought that running your own company meant an end to the paper chase, think again. The success of your business can hang on the proper wording of business documents and employment contracts.

Use due diligence and run important contracts and documents past your Pittsburgh business law attorney to check for errors and omissions that can derail your progress.

Avoiding new technology

Technology is the small business owner’s best friend. Implementing the newest tech in your business can make it operate more efficiently while cutting costs.

Invest in your company’s future

You must believe in its success to make it manifest. But belief alone doesn’t pay the bills. Make sure that you are willing to financially commit to your business’s success and future. You may not turn a profit in the first year, or even the second. You have to be able to financially sustain yourself and your family in the beginning, and that may mean taking on a second job to supplement your income.

Keep these tips in mind as you embark on your new business venture. Here’s to your success!